1. What does this Privacy Policy cover?

Thank you for visiting a website or application provided by us. We are committed to respecting your privacy. This Privacy Policy outlines our collection and use of personal information.
We collect information through: (a) our various websites; (b) various social media accounts and channels including, but not limited to, Facebook, Twitter, Instagram, Pinterest and YouTube; and (c) through our various other messaging, telephone and other forms of communications, mobile technologies, applications and services, in each case, as may be updated by us from time to time (collectively, the “Services”). The privacy practices outlined in this policy are incorporated by reference into our Terms of Use for the Services.
Please note that we may have separate privacy policies for certain websites. Please be sure to consult with the website or application that you are using to understand our privacy practices for that website or application.
Please consult this Privacy Policy from time to time since we may, at any time, and without notice, revise this Privacy Policy by updating this posting. If, at any time, you choose to not accept the terms of this Privacy Policy, you should not access or use the Services. Please continue reading below for information on how we use and disclose personal information.

2. What types of Personal Information and related information do we collect from you?

The Services

We collect certain personal information through the Services described above – including through our websites, through social media accounts and channels, and via our applications, mobile technologies, telephone discussions, email and other forms of communication. In order for you to place orders, make purchases, complete transactions, interact with us or have access to certain features of the Services, we may require you to register or provide certain personal information. This information may include, but is not limited to, your name, contact information, email address, age or date of birth, payment information, rewards program information or a username and password.

Purchase and Recipient Information

When making purchases through the Services, we may also require you to provide a credit card, billing address and gift message and that you provide information about a recipient or potential recipient of a gift or a purchase you make through the Services.

Social Media Sites

We may also receive personal information from social media platforms, as well as from people with whom you are friends or are otherwise connected on social media platforms. For example, if you access the Services through a third-party connection or log in through Instagram, Twitter, Facebook Connect or another third-party service, by “following,” “liking,” or linking your account to one or more of the Services, that third party may pass to us information about you, including, without limitation, your name, birthday, gender, user ID number, user ID number of your friends, the email address associated with your account, your profile picture, your physical location, your photos, your photo likes, your photo tags, and an access token to authenticate to the third-party service. We may also collect additional information regarding your hobbies, interests or “likes” that you make available through your profile on the third-party service, any other information that you have permitted the third party to share with us, and any information you have made public in connection with that service.
If you allow us access to your social media friends list, then your friends’ user IDs and your connection to those friends may be used and stored to make your experience more social, and to allow you to invite your friends to use the Services. Please consult with the third party’s website for further information before you link or connect to the Services and on how to control or adjust your privacy settings on that site. We have no control over such third-party website.

Third Parties

We may supplement the information you provide to us with data we obtain or receive from third parties, such as our affiliates, marketing firms, data vendors or address verification services. For example, if you change your address and fail to advise us, we may verify your address through a third-party address verification company. We may combine information we collect online with information we collect offline.

Mobile Applications

As disclosed upon installation (in case of Android) or prompted for permission (in the case of iOS), our mobile applications may access personal information on your device. For example, when placing an order through our mobile applications you may enter a shipping address from your device’s address book or receive birthday reminders for contacts; or if placing an order including an image our application would require access to your device’s photo library.

3. How do we use Personal Information?

We may use personal information in order to facilitate your use of the Services, including receiving, processing, fulfilling and delivering your purchases. We may use personal information to identify you when you log in to the Services, to provide a better experience through the Services, or to personalize your experience across the Services. We may also use personal information to better understand our customers and to better tailor or enhance the Services. For example, we may also use personal information for data analysis and segmentation, understanding our customers across our various platforms and brands, and providing recommendations and reminders for events and other business purposes. We may also use personal information as we believe to be necessary or appropriate to protect our rights, privacy, safety or property, and/or that of our affiliated companies, you or others, and to allow us to pursue available remedies or limit the damages that we may sustain.
We may send you e-mail communications or promotional offers to an email address, through a device (such as a mobile device or application) or through other contact information provided through the Services. If you do not want to receive such communications from us, please see Section 9. We may contact you using information you have entered into the Services either recently or in the past regardless of whether you have opted in or out of email marketing messaging.
To the extent to which you participate with interactive features through the Services such as the social media sites, any personal information that you provide may be published in the manner consistent with the interactive feature.
To the extent to which you participate in any sweepstakes, promotions or contests through the Services, any personal information provided by you may be used in accordance with separate or different terms and conditions under the applicable rules of such sweepstakes, promotion or contest, which may differ from this Privacy Policy.
By providing information through the Services (including through our mobile applications), you authorize us to share information among our family of websites and mobile applications. Further, certain of the Services (including through our mobile applications) allow for cross application authentication, which means that once you log in to one of the Services, you may be logged in to any of the Services as well.

4. Where is Personal Information stored and processed?

By using the Services, you acknowledge that your personal information may be stored or processed in the United States or any other country in which we (or its affiliates) or their respective service providers maintain facilities. This means that we may transfer information we collect about you including personal information to entities across borders to another country or jurisdiction. If you are located within the European Union or other jurisdictions with laws governing data storage or processing that are different from United States laws, please be aware that we may transfer information to a country that does not have the same laws. By using the Services, you expressly consent to: (a) the transfer of information to the U.S. or any other country in which we (or our affiliates) or our (or their) respective service providers maintain facilities; and (b) the use and disclosure of information about you as described in this Privacy Policy.

5. What Non-Personal Information do we collect?

We may collect non-personal information from you including, but not limited to, demographic data, location data (as more fully discussed in Section 7), browser type, your Internet Service Provider or operating system, the URL of previous of the Services that you had visited, and your IP address. Unless otherwise required by applicable law, we may use and share this information, which does not personally identify you, for any purpose, including sharing with our third-party partners, affiliates, agents or service providers for various administrative, analytical and marketing purposes.
We may use your IP address to help diagnose problems with our server, to detect fraud, and to administer the Services. We may also use your IP address to assist in attempting to identify you when we feel it is necessary to enforce compliance with this Privacy Policy or our Terms of Use, to protect the Services, systems, information, employees, business partners, service providers, users, customers or others or as may be required by law enforcement.

6. What are cookies, clear GIFs and other similar technologies and how do we use them?


We may collect information from you by using cookies. A “cookie” is a small text file stored on your computer containing information about you. Cookies help us analyze web traffic, provide user data for a particular webpage, and allow web applications to be adapted for you as an individual. This helps us tailor our operations to your specific needs and preferences by gathering and remembering information about them. Most web browsers automatically accept cookies. If you would prefer to prevent your computer from accepting our cookies, please follow your Internet browser’s steps for doing so. However, if you do disable cookies, you may not be able to take full advantage of all our online features or access certain sections of the Services, including the “shopping cart.”

Clear GIFs:

We, or our third-party partners, affiliates, agents or service providers, may collect information from you by using clear GIFs. A “clear GIF” or graphics interchange format (also known as pixel tags, single pixel GIFs, web beacons or action tags) help us or a third party measure advertising effectiveness. Clear GIFs help us manage content on the Services by informing us of what content is effective. Further, clear GIFs may be used: (i) in HTML based emails to let us know which emails have been opened by recipients; (ii) to record when products have been ordered through the Services; and (iii) to track the visitor traffic through the Services. Among other things, clear GIFs allow us to measure the usage of each of the Services by our visitors and the effectiveness of certain communications and marketing campaigns. The main differences between a cookie and a clear GIF are that clear GIFs are invisible on a web page and are much smaller.

Mobile Analytics:

We utilize third-party analytics technology in our mobile applications which tracks usage and interactions within our mobile applications. This information helps provide insight into the use of such mobile applications and assists with our further improvement and development associated with the mobile application and the Services.

Affiliate Tracking:

You may purchase products from us through a link associated with our affiliate program. Our affiliate program allows participating website publishers, bloggers and other organizations (each, an “Affiliate”) to display links on their respective websites which direct customers to the Services.

Behavioral Advertising:

We participate in online behavioral advertising (OBA). We may use third parties to display ads tailored to your individual interests based on how you browse and shop online. We may allow certain third parties to collect certain information when you use the Services. For example, these companies may use non-personal information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over, hardware/software information, cookie and session ID) and personal information (e.g., IP address) during your visits to the Services in order to provide advertisements about goods and services likely to be of greater interest to you on third-party sites. These parties typically use a cookie or a third-party web beacon to collect this information.

Our Do Not Track Policy:

Some third-party browsers have a “do not track” feature that lets you tell websites that you do not want to have your online activities tracked. At this time, we do not respond to browser “do not track” signals. To learn more about online behavioral advertising (OBA), please visit the Network Advertising Initiative website (

Other Technologies:

Since new technologies are being developed every day, we may introduce or utilize new technologies in the future in a manner consistent with this policy and generally applicable industry standards. Further, additional disclosures or requests for permission may be presented through the use of such new technologies at the time of such use. For example, you may receive a request from a mobile application to enable sharing of information through your device.

7. How do we collect and use location based data?

When you access the Services by or through a mobile device or application, we may access, collect, monitor and/or remotely store “location data,” which may include GPS coordinates (e.g., latitude and/or longitude) or similar information regarding the location of your mobile device. Location data may convey to us information about how you browse and use the Services. We may also be able to determine your general geographic location (i.e., city or town and state) through your IP address. You may control whether location data is shared with us through your mobile device, application or browser settings. Some features of the Services, particularly location-based services, may not function properly if use or availability of location data is impaired or disabled.

8. When do we share Personal Information with third parties?

We share your personal information in the manner described below.
Our Affiliates: We may share personal information with its affiliated companies, including those referenced herein and those subsequently acquired by us or its affiliated companies.

Our Distributors:

We may share information with our distributors for the purposes of fulfilling and delivering your purchases. These distributors may contact you or the recipient relating to your purchases. To maintain our high quality standards, we may contact recipients to ensure satisfaction with their gift.

Third Parties:

We may share, store and process your information with third parties who act as our agents, suppliers, vendors, contractors, subcontractors or service providers (collectively, “Third Parties”). The Third Parties include distributors mentioned in the preceding paragraph. You acknowledge that the collection, transfer, management, storage, and processing of personal information may be undertaken by the Third Parties for the fulfillment of the Services and other of our business purposes. The Third Parties are given the information they need to perform their designated functions.

Third-Party Links:

The Services may contain links to third-party sites that Engraving Paradise does not own or operate and such third parties may provide other goods or services. We provide links to these third parties as a convenience to you. These links are not intended as an endorsement of or referral to the linked third-party goods or services. We recommend you carefully read the privacy policy, notices and terms of use of any the other sites that you visit. We do not have any control over such services and, therefore, we assume no responsibility or liability for the manner in which the organizations that operate such linked sites collect, use or disclose, secure or otherwise treat you or your personal information.

Partner Programs:

If you are directed to us or the Services through a third party, we may share certain information back with that third party, which may include information such as name, email and value of purchase depending on the type of relationship. For example, if you purchased or use a voucher from a group buying or flash deal website, we may share information regarding the order in which such voucher was redeemed. If you placed an order utilizing an Affiliate link, as described above, we may share information about you or your order with such Affiliate.

Direct Marketing Companies:

From time to time we may disclose certain information (names, postal addresses and non-sensitive transactional information such as your purchase history, amounts paid and products ordered) to direct marketing companies for trade or rental purposes. If you prefer to opt-out of the use of your personal information by direct marketing companies for trade or rental purposes, please let us know.

Business and Legal / Mergers and Acquisitions:

There may be business or legal reasons to disclose personal information. As an example, we may transfer information we have about you to third parties in connection with an actual or potential merger, consolidation, acquisition, reincorporation, sale/divestiture, acquisition or other similar transaction involving all or part of our company or any affiliate, or as part of a corporate reorganization or stock sale or other change in corporate control. If we undergo such a business transition, personal information may be one of the assets that may be shared or transferred as part of the business transition and used by such third party as though such third party were us.

Law Enforcement/Government Requests/Other:

We may be required by law to provide personal information to law enforcement, a government agency or in response to a search warrant, subpoena or other legally valid inquiry or order, or to an investigative body or civil litigant including emergency situations. We may also disclose personal information when we believe in good faith that disclosure is necessary to comply with relevant laws, for the establishment, exercise or defense of legal claims, to prevent and address fraud and other illegal activity, to prevent death or imminent bodily harm, or to protect or defend the rights, property or safety of our users, others and ourselves.

9. What are your choices regarding marketing communications?

Email Marketing

You may opt out of receiving email marketing promotions from our family of brands. However, each of our brands manages its own email marketing, so please note that you may only be opted out of receiving email marketing promotions from the brand you contact. In addition to being able to opting out of receiving marketing promotions by following the unsubscribe instructions in the applicable promotion you received.

Text and Mobile Applications

To the extent to which you are receiving SMS Messaging from a member of our family of brands, you may opt out of receiving SMS messaging by replying to any message we send you with the word “STOP” or otherwise contacting us to let us know. To the extent to which you receive notifications from any of our applications, you may opt out of receiving push notifications on your mobile device through your account and device settings.
NOTE: Please allow up to ten (10) business days for us to process your request. If you make a purchase through the Service, you may be opted back in to our marketing communications for all of our brands until you opt out or unsubscribe once again. We may continue to send you transactional or operational communications.

10. What measures do we take to ensure the security of this Personal Information?

We use procedural and technological security measures which are reasonably designed to help protect personal information from unauthorized access or disclosure, consistent with industry standards.
We use encryption, passwords, and physical security measures to help protect your personal information against unauthorized access and disclosure. However, it is always possible that third parties will unlawfully intercept or access transmissions or defeat these measures. Therefore, we do not promise and cannot guarantee (and thus you should not expect) that personal information will never be viewed or used by others.

11. How do we treat personal information related to children?

The Services are not directed at children under the age of 13 and we do not knowingly collect personal information from anyone under 13. Indeed, in order to make a purchase through the Services, you must be 18 and have a valid credit card. Children should always get permission from their parents before providing any information about themselves online, to us or to anyone else. If you are a parent and you believe your minor child or children have accessed the Services and provided their personal information, please contact us.